A fundamental principal of business operations is distinguishing your company from the competition.
In a recent research report, McKinsey and Company stated that “digital giants like Amazon Business consider how much they can improve customer experience with their current capabilities and infrastructure” when deciding to enter an industry.1
You want your customers to know that you are there for them, not just now, but also for the long-term. Delivering value-added services to your customers is critical to validating your dedication to customer service and ensuring your longevity.